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#65 It’s not you, it’s them

We’ve teamed up with Commons to help you break up with fast fashion for good.

Feb 06, 2025

Look, we totally get the allure of fast-fashion brands: they let you tap into styles and trends at unbelievably low prices.

But let’s be honest: with those low prices comes low quality, and the items you buy likely won’t see the light of day past the third wear (we won’t dive into just how bad this is for the environment...).

So, this February, we’ve teamed up with Commons to encourage you to break up with fast fashion and hopefully rid yourself of that toxic relationship for good.

And to help you through the breakup, we’re making it worth your while.

When you join the challenge, you’ll be rewarded for not buying any fast fashion. And if you do need to buy something, you’ll earn extra rewards when you buy it secondhand (preferably with Beni 😏) or from a sustainable brand.

Ready to commit? Join the challenge!

Want more Beni news and updates? Make sure you’re subscribed and follow us on our journey as we build the future of fashion.

Community Spotlight: The RealReal

Who they are: A luxury resale marketplace (and Beni partner!).

What they do: The RealReal is the go-to destination for authenticated, high-end pre-loved fashion. From designer handbags to fine jewelry, they make luxury resale seamless by handling authentication, pricing, and shipping for sellers—while giving buyers access to premium pieces at a fraction of the price.

Why we’re talking about them: We’re teaming up with The RealReal in Chicago for the ultimate Galentine’s Day resale therapy session—because your clothes deserve a second chance, not your ex! Beni users can browse pre-loved designer pieces, consign luxury items, and score exclusive perks (we’re talking up to $300 in RealReal credit!). You can learn more and RSVP here!

p.s. We’re wrapping up the day with an exclusive Galentine’s happy hour—a private event to mix, mingle, and shop The RealReal after hours! Want in? Join the waitlist: https://forms.gle/MZ7gqtpyrzEobMFx8.

Why we do what we do (Reason #158)

We don’t often get the chance to be together in person as a team, but when we do, it’s always energizing and inspiring. Our recent offsite in Mill Valley left us feeling recharged and more excited than ever to keep building Beni.

Coming up with Beni

February 8 - Kate's headed to NYC to speak on a panel at EDGE NYFW alongside other industry leaders from Poshmark, Rent the Runway, ThredUp, and more! Standard tickets are sold out, but a few Founders, Brands and Investors tickets remain! Get yours today!
February 13 - Kate and Catherine will be at our Galentine’s Day event and happy hour at The RealReal Chicago! ICYMI above, you can RSVP here.

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By Kate Sanner · Launched 2 years ago

Join us as we explore the world of shopping and build a future with less waste and more style. Get a behind the scenes look at building Beni and early access to our latest features and updates.